Adding value is in the details
Adding value is a continuous flow
There’s always going to be added value to be found in the already existing value you are providing, it’s inevitable that there will be opportunities to observe what you are maintaining and thus grow that maintenance.
By not observing what you’re maintaining you may be missing out on opportunity to add value where the slightest adjustment or fine tuning may increase value or decrease what is affecting you to add value.
Race Car teams are fixated on continuous adding value, they don’t just settle for what is, rather they always observe and try to see where more added value can be added to the race cars speed and efficiency.
A tweak here, and turn there and fine tune here and they are adding value, perhaps that small tweak will make the difference between second and third and a different prize in the end.
The same goes with your business, the notion of adding value is a continuous flow of observing what you’re maintaining for optimal performance.
Some call it continuous problem searching or problem finding, and that’s a great way to look at it if you take it for what it really means, problem finding is opportunity seeking.
One scenario I recall regarding problem finding was when I worked with a client who was ignorant to the details of what he was maintaining, the initial added value that I was finding was the finding of the problems itself, something that was going unnoticed because the business was to busy to take the time to observe what they were maintaining and thus didn’t see the added value in looking into it in more detail.
These small details that went unnoticed resulted in expenditure cuts that were not viable to continue with. The added value I found was in various attitude adjustments from the one’s who were maintaining those expenditures. All in all there was about a few dozen problem finds that turned into opportunities which resulted in cleansing the maintenance of the business thus which lead to added value in many ways
The details only come when you observe the current situation of any initiative.
Saving expenses, (even small amounts) is adding value.
Fine tuning a sales page is adding value.
Failing fast and improving on the project experience is adding value.
Bringing in a consultant to do a thorough observation in a particular department is adding value.
Adding value is not about increasing and decreasing, it’s about flowing with the experience of growth, a constant flow upwards and a constant observation of how that upward flow is going.
The bottom line in adding value is in the details.
Observe the details and you will see added value opportunities.