Innovation is blah blah

I would like to take this opportunity and try and disrupt the notion of innovation. If I was under pressure to give my thoughts on Innovation I would say this… Innovation is based on three “jobs” Technical, Functional, Emotional Of the three which one do you think is most important? Think about it this way. Let’s say that you are in New York and you need to get to England, and your choices of getting there are by plane or ship. Which would you choose? Most would say plane and for the simple reason because it’s...

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