Pieces to the puzzle.

The last few months i’ve been observing various people on twitter regarding CRM, CEM, AND SCRM. One of those people is Graham Hill, @grahamhill has shared his knowledge in the field of customer centric innovation, which means deliver  the best possible products and services that satisfy completely the jobs and outcomes customers are trying to accomplish through co-creation. Here’s what he has said, the pieces of the puzzle…. Customer Relationship Management (CRM) is about corporations Customer Experience Management (CEM) is...

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Twitter and the Automotive Industry and Lack of Creativity

It’s Friday Night, a bit bored, courageous in thought and a bit disappointed in the thoughts I had when they arrived after I did a brief observation of Automotive Brands and Twitter. My overall assumptions show that there is one thing lacking in all of them. Creativity I know. I know Twitter is still pretty new to mainstream. But that in some ways doesn’t excuse the creativity that should be placed upon the experience and the ways Twitter can be used more creatively. I’m not talking about using Twitter for CRM I’m not talking about...

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Mindmapping and taking notes

Organizing your thoughts is crucial to mapping out the synergy and the congruency of bringing forth thoughts/ideas into processes that formulate bigger ideas that can come to fruition. The problem most face is the lateral thinking of taking notes and the way the information is processed and thus it can’t be truly viable and effective if not done in a way that suits the purpose of taking notes in the first place. Here’s a suggestion, doesn’t matter if you are using a mindmap software or as simple as laying it out on a bristol...

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Why joint ventures don’t have to fail

As I was reading Seth Godin’s blog post on “Why Joint Ventures Fail” I was thinking in the background why they don’t have to fail. Seth makes some very great points. If you haven’t read his post yet, you can find it by clicking here Joint Ventures are in some ways like arranged marriages. You are delving into the unknown without any background knowledge or understanding of the other party and the only way to get to know them is actually live the experience. As it moves along there will inevitably be difference of...

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Twitter: Integration meets Integrity.

Twitter inevitably is the first true integration platform. Twitter though without Tweet Deck is ineffective. Reasons why to use Tweet Deck, You can create strategic groups of people in any given category or preference. For example: you should create groups of people in different categories, Start with… Innovators Group Begin by doing a google search and type in Innovators or Innovation Companeis, by doing so you will connect with companies, those companies have people who are well diversed in the field of innovation, seek them out and...

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